BackStage Adverts (BS Adverts) - a software-solution for video advertising targeting. Through the use of BS Adverts tools a viewer formed an emotional connection with the brand promoted. The customer of the targeted advertisement (advertiser) contacts only with the right consumers (target audience), increases the time of contact with the advertising video content.
BS Adverts gives operators of interactive television (OTT / IPTV-providers) an opportunity to additionally monetize the subscriber base by increasing the efficiency of the use of television and viewing applications.
Accurate targeting and personalization of advertising |
Maximum attention of the subscriber when viewing |
Positive emotions whithout additional delays and pauses |
Understanding performance based on statistics |